A basic definition of surveys
Surveys are compilations of questions which are used to receive data from certain people. This very basic definition spans a multitude of questioning approaches, for example surveys conducted...
The history of elections
For a long period of time elections have been held to enable decision-making processes among groups of people. The first types of elections date back to ancient Greece and Rome in which direct votes...
What is employee training and development?
Organisational training & development are methods to enhance employees' skill sets and knowledge to empower employees to reach higher performance levels and reinforce their areas...
The history of surveys
During a time with lesser technological possibilities, but an equally intense interest in gathering data on peoples' opinions and feedback, researchers had to walk from door to door in order to conduct...
Why are colours so important to us?
We are confronted with colours from the day we are bornthrough the rest of our lives. In this context, colours play a strong emotional role in our daily routines, as they are connected...
What exactly is a Likert Scale?
The Likert scale or Likert-type scale, named after its inventor, the American social scientist Rensis Likert, is a usually ordinal type of psychometric rating scale which is used to capture...
The Growth Strategy Basics
Running and sustaining a business nowadays in an ever-increasingly competitive world is focussed on one core concept that will serve to achieve all company goals - growth. Business growth can encompass...
Does it matter what chart type you choose?
Regardless of whether you are running a survey for private, educational or professional reasons, chances are high that you will want or need to present your results to other people....
3 Ways to Present Surveys to Your Audience
One of the first things to decide when setting up a survey is the general design and presentation style for your questions and answers. In this context, you have to choose the format...
Collecting generic data nowadays is simply not enough to ensure business success anymore. It is not just about acquiring and managing big data any longer, but having data at hand ready to enable a postive customer experience....