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Brand experience survey template

The brand experience survey template is designed to collect insights on customers' overall impression of a brand and their satisfaction level derived from product usage.

By comparing it to other brands in the same category, the template identifies areas of improvement, ensuring a comprehensive evaluation of the brand's standing in the market.

Brand experience survey

Example questions

1. How often have you used [brand name] products/services in the past 6 months?
2. What is your overall impression of [brand name]?
3. How likely are you to recommend [brand name] to a friend or family member?
4. On a scale of 1-5, how satisfied are you with the quality of [brand name] products/services?

(1=very unsatisfied, 5=very satisfied)

5. Have you experienced any issues with [brand name] products/services?
6. If you answered "yes" to the previous question, please describe the issue.
7. What are the top three factors you consider when choosing a product or service in [industry or product category]?
8. Have you used any other brands in the same category as [brand name]? If yes, please list them.
9. How does [brand name] compare to other brands you have used in the same category?
10. What sets [brand name] apart from other brands in the same category?

Brand Experience Survey Template Builder

Check out LimeSurvey's brand experience survey builder and gather valuable insights into how your customers interact with your brand, identify areas for improvement, and enhance overall customer satisfaction and loyalty.

  • Easy and simple to use
  • Statistics
  • Questionnaire templates
  • GDPR compliance
  • So much more…

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