There are several aspects of a website that need to be taken into consideration when considering its impact on visitors and customers, such as comprehensibility, aesthetics and navigation ease.
We have incorporated all these vital aspects into our website feedback survey template to ensure you may receive the well-rounded feedback necessary to improve your website.
- "How often do you visit our website?": this question aims at getting more data on the frequency of a person's website visits to determine the degree of familiarity with your page. The more frequently someone visits your website, usually the better these people know what it has to offer due to more and oftentimes longer page sessions.
- "How well do you rate the following aspects of our website?": this array question provides respondent feedback on the quality of many website essentials such as design, search function, navigation, content and more. This will give you an idea of which parts or functions are rated poorly and require some attention.
- "How easy was it for you to find what you were looking for on the website?": this question in combination with its follow-up question ("In the end, did you find what you were looking for?") help you find out about what visitors think of the website navigation. The easier and more intuitive your website navigation, the easier it is for people to find what they are looking for.
- "How easy was it for you to understand the information on our website?": content comprehensibility is the central concept measured with this question. If you cannot properly convey your message to website visitors, they will not convert to customers and simply disappear, probably without ever returning.
Scoring high on all these questions will boost your website visitor experience and increase your sales, possibly even induce high-quality word-of-mouth potential. If you are offering a product or service that truly adds value to peoples' lives, it’s that simple: an amazing website experience will lead to substantial and long-lasting business growth.
LimeSurvey offers a Website Feedback Survey Template
which includes the aforementioned questions. Since it's a template, it is fully editable and serves as a general survey framework.
It is available for free in our Professional Basic, Expert and Enterprise packages as well as Premium 3 months, 6 months and 12 months packages.
Feel free to give it a try and get feedback on your website.